Lincoln Is Introducing The New Sedans Zephyr Reflection Concept Adapted To The Chinese Market With A Mind-blowing Dashboard
by AutoExpert | 20 April, 2021
Lincoln presents one of the concepts designed especially for the Chinese market and combined it with its “quiet flight” design language and called it - Zephyr Reflection. This is another star debuting at the Auto Shanghai 2021 with the sole intention to show Lincoln's intentions towards the luxurious sedans that are still in demand. This is one more step to take advantage of the market demands.
“We gathered Lincoln’s global wisdom and Chinese design talent to create the Zephyr Reflection specifically for a more youthful, Chinese customer segment,” Mao Jingbo, president of Lincoln China stated. The concept brings a dynamic and futuristic exterior design along with a lightweight interior, the Zephyr Reflection is in trend with the latest digital advanced-intuitive technology to modernize American luxury.
Inspired by the Night Sky previous concept star we see the front grille with a grille pattern in a “starburst” shape that cascades down the front fascia. A line of light flows from that badge, cutting Across the grille has a line of lights following all around the car. Note that everything is presented in advanced high-tech. The roofline completes the sedan with a coupe attitude, maintaining the art Deco style of the 1930 retro Zephir. Also, the Lincoln continued the exterior star theme in the sedan's interior. You can immediately spot the 'coast-to-coast' digital infotainment system across the dashboard with a Constellation UI.
It can be achieved in three different themes: Normal, Sport, and Zen. The stars of the constellation are sensible to your driving mode, even when you are just adjusting the air conditioning generates you'll get a starry notification on the sedan's infotainment screen. Lincoln ensures updated information and entertainment for both the driver and the passenger.
According to Kemal Curic, design director of Lincoln, “Our global design team leveraged deep insights from our talented team in China, and carefully considered the discerning expectations of our young and affluent Chinese clientele. The result is an evolution of our Quiet Flight product DNA. Quiet Flight has already proven to be a key differentiator for Lincoln globally, and now, showcases our drive for innovation, while addressing the evolving needs and wants of China’s new generation.”
With an exclusivity towards the Chinese customers only, the Zephyr Reflection should reach the soon the production line. For pre-sales, travel, or entertainment detailed information, check the new e-commerce app.