On May 25 everything will become more about Cupra’s Born, known as the “El-Born Concept” last year. Despite sharing its MEB underpinnings and an overall silhouette with the Volkswagen ID 3 experts would spot the raft of bespoke design features that sets it apart.
Except for losing the EL lettering from the name, the styling is almost true to the presented concept back in 2020, keeping the matt blue finish with Cupra's trademark copper trim accents, angled LED headlights, a wider lower grille, and a pointed bonnet to fit the model’s performance aspirations.
“We’ve emphasised the width of the car with a horizontal light signature and combined it with a very pronounced diffuser, which increases the car’s efficiency and aerodynamics. We know that electrification has to go hand in hand with efficiency, and in this respect, the team has combined the two in perfect harmony. On the side, we’ve created angular shapes on the shoulder line and stretched the window graphics for a greater sense of tension and speed,” said Diez.
The Born will bring along bespoke wheel designs, a Formentor-style wraparound rear light bar, and a black contrasting C-pillar. The interior is fitted with copper detailing on the center console and door panels, and unique diamond patterning applied to various surfaces. According to Cupra Design Boss, Jorge Diez, Born promises to have a promising spacious interior.
More details on the Born full array of drivetrains will be revealed later, but there was a 302bhp range-topper being a hatchback's shorter wheelbase.