Events, markets, shows – all canceled due to the pandemic threat, and organizations were forced to come up with innovative ideas. So, Bugatti decided to present the La Voiture Noire as the most Christmas expensive decoration.
They placed the marvelous decoration inside a glass container, next to the Christmas tree in Mosheim, France. The hypercar was sold for $13.4 million.
LA Voiture Noire is the brand’s homage 110th anniversary to the legendary 57 SC Atlantic lost at the beginning of World War II.