On the field, the NFL running back star Marshawn Lynch has the badass nickname of Beast Mode. Probably, in order to not let anyone forget it, the NFL star has made a custom Jeep, named Jeep Beast Mode, and has lots of Beast Mode badges on it.
Coincidentally, his apparel company also bears the same nickname. Anyways, the tuning price for this off-roader is said to have reached around $100,000. It included custom paint, a sound system (duh), and extravagant leather.
However, the most interesting thing about this story is that 24 other custom Jeeps will be made and sold at Mcloughlin Chrysler Jeep in Milwaukie, Oregon. A percentage of each sale will go to Lync's foundation that helps young people from poor families.